Benefits of Social Media Platforms
Social media is a cost-effective initiative. It is free to join social media networks, post content, respond to user comments, and such. Even advertising acts as a profitable channel for reaching your audience and building an online following.
Social media networks, from Facebook to LinkedIn, can help you connect with users from across the world. Also, platforms like Pinterest, allow you to communicate and talk directly to niche audiences. Traditional marketing and advertising cannot match the reach and cost social media provides. That is why social media management is a must for any business.
User Behavior Alignment
Incorporating social media into your marketing strategy allows you to align your marketing initiatives with user behavior. For example, 74% of people now use social media when making purchase decisions. Not to mention, 80% of people get advice about a purchase through social media.
Both Marketers and business owners agree that a social media management plan has an impact on performance o marketing and advertising. Via social media, companies are able to build their brand and even generate leads and sales. Almost 45% of business-to-business (B2B) marketers, for instance, have earned a client through Facebook.
Solidify Brand Image
Social media presence and management will allow you to solidify your brand’s image in the targetted audience’s mind.
Increase Website Traffic
Connect your website to your social media platforms to increase traffic on your website
Social Media Management Process
Researching The Target Audience
Get to know who your audience is, and you will know how and where to find them online.
Creating The Social Media Strategy
Building a strategy for each platform due to the different roles and uses of every social media platform.
Growing Social Reach
Reaching out and collaborating with influencers and trusted organizations in a specific industry increases social reach.
Building The Content Calendar
The calendar serves as a reference point for you and guides the professional social media management team through the content creation process.
Creating Platform-Specific Content-
Create content that fits the needs, layout, and audience of each platform.
Monitoring Social Media Performance
Specialists will track the performance of the ads, as well as creative content, and share those results with you.
An agile process where you get involved in every step we take to build your social media presence
- – Initial meeting
- – Discuss Business & Goals
- – Answer Questionnaire
- – Draft IMC
- – Draft SM Strategy
- – Write Content Calendar
- – Design Visuals
- – Edit Videos (If needed)
Driving Business Growth
Increase In Conversion Rate