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Geo Creative Campaign
Geo Creative Campaign
A vibrant lifestyle store that offers a unique selection of brands, GEO wanted to have a distinguishable brand image that stands out and meets its target audience’s taste. The store combines a number of local brands that offer products that range from books and toys to apparel and accessories.
- Client A DEPARTMENT STORE
- Year 2021
- PROJECT Web Development
Challenges
Attracting different target groups, especially young adults who need highly creative brand images and messaging that they can identify with and feel connected to. GEO already had a unique concept in mind that needed to be brought into life through authenticity and inspiration.
IDEA
Setting up different unique campaigns, using a mix of marketing tools: creative designs, videography, photography sessions, and concise messaging to showcase what the brand stands for
THE EXECUTION
Brand Creative
Creating campaigns that echo GEO’s core values, such as uniqueness, modernity, and difference. We wanted to highlight the store as a comprehensive place where all unique brands are combined under the same roof, giving its customers the freedom to choose and LEAVE THEIR PRINT.
Valentine’s Day Campaign
Connecting people and spreading love were two things GEO wanted to celebrate on this special day. We chose simplicity and modernity to make it happen
Brand Creative
Creating campaigns that echo GEO’s core values, such as uniqueness, modernity, and difference. We wanted to highlight the store as a comprehensive place where all unique brands are combined under the same roof, giving its customers the freedom to choose and LEAVE THEIR PRINT.
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