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Mash World

Looking for a Content Writing Company in Jordan? Search no more!

Running a business is hard work. There is very little time to continually, and consistently reach out to potential customers.

That is where content writing services in Jordan come into play. Content creation is a process that extends across all platforms, and should be continuous.

Content in all its forms is a vital element for the success of your business, whether your business has a physical location or fully operates online.

Content is meant to speak directly with a particular audience, such as customers, potential customers, investors, employees, or other stakeholders.

To establish an effective marketing strategy for your business, you must start integrating and distributing content for the sake of your profitable success.

You can be sure of this fact by listening to the opinions of other previous owners in various industries, who count content marketing as one of the most effective methods for growing a business.

Discover the major role of Content Marketing in your digital strategy (Infographic).

Here is what you’re going to learn:

Table of Contents:

So What Exactly Is Content Marketing?

The top content writing service providers in Jordan state that content marketing differs from advertising in two fundamental ways.

First, content exists in owned or earned media. If there’s a media buy involved, it is advertising, not content marketing.

Second, content marketing is categorized under the “pull” strategy. Content does not interrupt, it attracts. In addition, it is attracting advertisers in multitudes.

What Does Content Mean in Writing?

Content is information, and in SEO, it is the information you put on your webpages. There are many different forms of content including photographs, videos, or text.

However, written content may be the single most important to search engines like Google and Bing because the algorithms that they use match search terms to the keywords on your page.

What is SEO Content Writing?

SEO stands for “search engine optimization,” which is a strategic process employed by content creation companies to make websites climb in the rankings of search engines.

Content writing service providers in Amman, Jordan achieve this by using techniques that have proven to be effective:

  • Writing clear, easy-to-read content
  • Organizing the written content with headers and sub headers
  • Identifying and incorporating keywords
  • Linking to authoritative sources
  • Updating and adding to your information

Main Content Categories

Content that builds trust

One of the first jobs of your content is to bridge the gap from awareness to trust building. Your SEO efforts merge with this type of content to make sure you are found in abundance.

Examples:

  • How to content
  • Reviews
  • Testimonials
  • Articles
Content that educates

Once you create awareness and trust, a prospect will be eager to find out more about what your business offers.

Examples:

  • White papers
  • Newsletter
  • Seminars
  • FAQs
  • Survey Data

Customer generated content

Getting your customers involved in the production of content builds loyalty and community, creates proof of results and gives you another avenue for content creation.

Examples:

  • Automatic Referrals & Reviews
  • Testimonials
  • Video Success Stories

Content that converts

This last category is one that is usually neglected. Great content has the ability to attract potential customers and convert them into buyers.

Examples:

  • In Person Events
  • Case Studies
  • ROI Calculators
  • Results

Content Writing Service Goals & Benefits

The top 3 goals of content writing include:
  • Generating leads (59%)
  • Establishing thought leadership (43%)
  • Creating/increasing brand awareness (40%)
  • Acquire new and retain old customers
  • Drive traffic to your website
  • Increase customer loyalty
Core Benefits:
  • Content supplements your SEO strategy by providing more inbound links, thereby increasing your domain authority.
  • You can repurpose articles for social media campaigns and email marketing.
  • It can encourage more email signups, especially when you offer ‘exclusive’ content, such as reports or white papers.
  • Content marketing cross-promotion can open up doors that allow you to build relationships with other brands.
  • Content can assist you in highlighting the strengths of your business
  • The financial benefits of a content writing strategy mean you can focus on developing quality content to establish your brand over time.
  • An up-to-date strategy will help you avoid outdated content and enhance your website.
  • Content marketing increases your social media presence.

The Benefits of Hiring a Professional Company for Your Content Writing Services in Amman, Jordan

  • Hiring a content writing service in Amman, Jordan
  • Professional content writers know all about Google
  • Content writing services in Amman, Jordan know how to sell your business online
  • Content writing services bring forth results
  • SEO content writing services skillfully and efficiently done
  • Content writing services in Jordan use web content software
  • Content writing services provide you with professional monitoring

Consult professional SEO content writing service companies in Amman, Jordan to discuss ways that you can expand your business.

Mash World – Leading Content Writing Services in Amman, Jordan

We are recognized as a top SEO Marketing Company on TDMA

Work Process

On each content writing project, we guide our clients through the following steps:

  • Profiling the client
  • Research
  • Gathering facts and information
  • Writing the draft + client feedback
  • Editing
  • Proofreading (optionally: translation)
  • Delivery

Crucial Information We Will Need

  • Target audience demographics/persona
  • Link to your current website, access to your draft new website on a test server or a screenshot/mock-up of your web design.
  • Overview of all pages you need written with dot points of what each page needs to cover.
  • Your USP (unique selling proposition), i.e. your ‘competitive edge’, what sets your offerings apart from others.
  • The most important or most popular services/products that you want me to highlight (mostly for the homepage).
  • Digital copies of relevant marketing materials, company brochures or publications that may be useful.
  • Links to the websites of your direct competitors, if you know who they are.