What is a domain name and How to choose the right domain?

What is a domain name and How to choose the right domain?

A domain name is how your website will be known online simply it is the unique address of your site on the internet.

Tips for choosing a right domain?

1. Choose a unique name

If you are marketing yourself, ideally you’ll be able to use your first and last names (johnsmith.com or janesmith.com). If you are marketing your business, you should see if your business name (yourbusiness.com) is available.

2. Brainstorm

Pick at least five words or phrases that describe the key topic of your website. Write them down, then mix and match the words to create possible domain names. Choose one that sounds good and will be memorable.

3. Make it easy to type

Keep the name simple to remember and easy to enter in an address bar or search field.
Why is simplicity important? Because you don’t want your future visitors to incorrectly type in your name and be directed to a different site.

4. Keep it short

If your domain name is long and complex, you risk customers mistyping or misspelling it. Short and simple is the way to go.

5. Make it brandable

Your domain name will be your brand. Some names speak for themselves. When you hear the name, you know what the website is about.

6. Avoid trademark problems

Once you’ve decided on your top choices for your site name, make sure you are not violating anyone’s trademarks.

7. Check social networks

Before you register your desired domain name, it’s always a good idea to check social networks for the same name. To keep your site name constant and to build your brand, you want a name that is readily available